The Isuzu D-Max is the third best-selling vehicle in South Africa in September.
New vehicle sales in South Africa deliver their 23rd consecutive month of year-on-year gains and 8th straight double-digit uptick in September at +12.7% to 61,645 units. This is not only the best September volume ever but also the first time in history the SA market crosses the 60,000 unit-mark. The year-to-date tally is 12.5% to 492,201 which is believed to be an all time high record, eclipsing the previous best of 490,291 units over the first 9 months of 2013. Passenger vehicles are up 14.7% to 44,291 while light commercials advance 9.6% to 14,361. Unfortunately exports remain sluggish at -18.8% to 31,473 for the month and -10% to 281,458 year-to-date.
Like last month the Top 5 manufacturers all trail the market with single-digit gains: Toyota (+8.6%) remains by far in the lead at 24.9% share, followed by Suzuki (+9.8%), the VW Group (+3.6%), Ford (+3.1%) and Hyundai (+1.7%). Isuzu (+22%) surges ahead as does Chery (+32.7%) reaching a new volume record for the 5th straight month at 3,004 units. Jetour (+149.8%) continues to take off.
The Toyota Hilux (+3.6%) is dominant once again, celebrating 20 consecutive #1 monthly finishes. The VW Polo Vivo (+3.4%) stays in 2nd place just as the Isuzu D-Max (+24.2%) is up three spots on August and overtakes the Ford Ranger (+10.2%) to rank #2 pickup. The Chery Tiggo 4 (+63.5%) is down one rank on last month to #5 but surges year-on-year. Notice also the Toyota Starlet Cross (+120.3%) up to #10.
Previous month: South Africa August 2026: Toyota Hilux cements dominance in 22nd straight positive month
One year ago: South Africa September 2025: 7th double-digit market gains (+24.3%)
Full September 2026 Top 48 All manufacturers and Top 50 models below.
South Africa September 2026 – manufacturers:
| Pos | Manufacturer | Sep-26 | % | /25 | Aug | 2026 | % | /25 | Pos | FY25 |
| 1 | Toyota | 15,366 | 24.9% | + 8.6% | 1 | 113,975 | 23.2% | + 5.5% | 1 | 1 |
| 2 | Suzuki | 6,668 | 10.8% | + 9.8% | 2 | 53,784 | 10.9% | + 0.9% | 2 | 2 |
| 3 | Volkswagen Group | 5,968 | 9.7% | + 3.6% | 3 | 48,400 | 9.8% | + 4.3% | 3 | 3 |
| 4 | Ford | 3,190 | 5.2% | + 3.1% | 4 | 26,348 | 5.4% | + 3.8% | 5 | 5 |
| 5 | Hyundai | 3,057 | 5.0% | + 1.7% | 5 | 27,488 | 5.6% | + 0.8% | 4 | 4 |
| 6 | Isuzu | 3,022 | 4.9% | + 22.0% | 8 | 20,289 | 4.1% | + 5.0% | 8 | 7 |
| 7 | Chery | 3,004 | 4.9% | + 32.7% | 6 | 23,069 | 4.7% | + 25.8% | 7 | 8 |
| 8 | GWM (incl. Haval) | 2,700 | 4.4% | + 3.1% | 7 | 23,408 | 4.8% | + 20.6% | 6 | 6 |
| 9 | Jetour | 2,036 | 3.3% | + 149.8% | 9 | 16,891 | 3.4% | + 201.0% | 9 | 15 |
| 10 | Kia | 1,840 | 3.0% | + 7.9% | 10 | 14,793 | 3.0% | + 10.6% | 10 | 9 |
| 11 | Renault | 1,711 | 2.8% | + 24.3% | 11 | 12,801 | 2.6% | + 4.5% | 12 | 11 |
| 12 | Omoda and Jaecoo | 1,503 | 2.4% | + 25.1% | 13 | 12,621 | 2.6% | + 46.9% | 13 | 14 |
| 13 | Mahindra | 1,398 | 2.3% | – 8.3% | 12 | 14,562 | 3.0% | + 4.7% | 11 | 10 |
| 14 | BMW Group | 1,396 | 2.3% | + 14.4% | 14 | 11,899 | 2.4% | + 6.1% | 14 | 13 |
| 15 | Tata PC | 883 | 1.4% | new | 15 | 4,805 | 1.0% | new | 19 | – |
| 16 | Nissan | 801 | 1.3% | – 41.2% | 16 | 8,458 | 1.7% | – 25.7% | 15 | 12 |
| 17 | Stellantis | 700 | 1.1% | – 17.5% | 17 | 6,140 | 1.2% | + 14.9% | 16 | 16 |
| 18 | BYD | 659 | 1.1% | new | 18 | 4,970 | 1.0% | new | 17 | – |
| 19 | Mercedes | 576 | 0.9% | + 9.7% | 19 | 4,810 | 1.0% | + 4.8% | 18 | 17 |
| 20 | FAW Trucks | 535 | 0.9% | + 6.4% | 20 | 4,791 | 1.0% | + 16.4% | 20 | 18 |
| 21 | Foton | 430 | 0.7% | + 4.9% | 21 | 4,416 | 0.9% | + 79.8% | 21 | 19 |
| 22 | Changan | 331 | 0.5% | new | 30 | 1,520 | 0.3% | new | 32 | 41 |
| 23 | JAC | 313 | 0.5% | + 39.1% | 22 | 2,802 | 0.6% | + 39.5% | 23 | 22 |
| 24 | Daimler Trucks | 266 | 0.4% | – 15.0% | 26 | 2,290 | 0.5% | – 11.0% | 24 | 20 |
| 25 | MG | 260 | 0.4% | – 53.3% | 24 | 4,168 | 0.8% | + 312.7% | 22 | 24 |
| 26 | Mazda | 247 | 0.4% | + 8.3% | 25 | 1,965 | 0.4% | – 1.5% | 27 | 23 |
| 27 | UD Trucks | 244 | 0.4% | + 27.7% | 34 | 1,708 | 0.3% | + 5.4% | 30 | 28 |
| 28 | Honda | 239 | 0.4% | – 38.1% | 31 | 2,077 | 0.4% | + 14.6% | 26 | 25 |
| 29 | Jaguar Land Rover | 239 | 0.4% | + 4.4% | 28 | 2,116 | 0.4% | – 5.2% | 25 | 21 |
| 30 | Salvador Caetano Group | 235 | 0.4% | new | 23 | 717 | 0.1% | new | 39 | – |
| 31 | Volvo Group | 232 | 0.4% | + 9.4% | 27 | 1,726 | 0.4% | + 16.2% | 29 | 29 |
| 32 | Scania | 201 | 0.3% | – 25.0% | 29 | 1,745 | 0.4% | – 2.2% | 28 | 27 |
| 33 | Mitsubishi | 193 | 0.3% | + 20.6% | 36 | 1,479 | 0.3% | – 2.4% | 33 | 30 |
| 34 | Volvo Cars | 167 | 0.3% | + 54.6% | 38 | 878 | 0.2% | + 30.1% | 36 | 34 |
| 35 | LDV | 165 | 0.3% | new | 33 | 698 | 0.1% | new | 40 | – |
| 36 | Man | 140 | 0.2% | – 13.0% | 32 | 1,247 | 0.3% | + 10.0% | 34 | 31 |
| 37 | Porsche | 118 | 0.2% | + 22.9% | 37 | 988 | 0.2% | + 12.4% | 35 | 33 |
| 38 | BAIC | 104 | 0.2% | – 16.1% | 35 | 1,528 | 0.3% | – 18.3% | 31 | 26 |
| 39 | Powerstar | 98 | 0.2% | – 30.0% | 40 | 814 | 0.2% | – 13.0% | 38 | 32 |
| 40 | Sinotruk | 95 | 0.2% | + 61.0% | 39 | 818 | 0.2% | + 53.5% | 37 | 36 |
| 41 | Subaru | 81 | 0.1% | – 1.2% | 46 | 358 | 0.1% | – 9.6% | 43 | 37 |
| 42 | Tata | 50 | 0.1% | – 21.9% | 41 | 577 | 0.1% | – 7.5% | 41 | 35 |
| 43 | VECV South Africa | 46 | 0.1% | – 25.8% | 43 | 409 | 0.1% | + 53.8% | 42 | 40 |
| 44 | Proton | 36 | 0.1% | + 2.9% | 48 | 82 | 0.0% | – 81.1% | 47 | 38 |
| 45 | Iveco | 34 | 0.1% | + 6.3% | 44 | 287 | 0.1% | – 1.7% | 45 | 39 |
| 46 | Shacman | 33 | 0.1% | + 230.0% | 42 | 334 | 0.1% | + 3240.0% | 44 | 43 |
| 47 | Babcock | 30 | 0.0% | + 57.9% | 45 | 277 | 0.1% | + 76.4% | 46 | 42 |
| 48 | Ferrari (Scuderia) | 5 | 0.0% | – 37.5% | 47 | 45 | 0.0% | + 2.3% | 48 | 44 |
South Africa September 2026 – models:
| Pos | Model | Sep-26 | % | /25 | Aug | 2026 | % | /25 | Pos | FY25 |
| 1 | Toyota Hilux | 3,769 | 6.1% | + 3.6% | 1 | 30,661 | 6.2% | + 15.2% | 1 | 1 |
| 2 | VW Polo Vivo | 2,553 | 4.1% | + 3.4% | 2 | 20,395 | 4.1% | + 10.2% | 2 | 2 |
| 3 | Isuzu D-Max | 2,551 | 4.1% | + 24.2% | 6 | 16,578 | 3.4% | + 5.7% | 5 | 6 |
| 4 | Ford Ranger | 2,502 | 4.1% | + 10.2% | 3 | 19,410 | 3.9% | + 2.7% | 3 | 3 |
| 5 | Chery Tiggo 4 | 2,251 | 3.7% | + 63.5% | 4 | 17,980 | 3.7% | + 54.8% | 4 | 8 |
| 6 | Suzuki Swift | 2,012 | 3.3% | – 11.2% | 5 | 16,549 | 3.4% | – 9.0% | 6 | 4 |
| 7 | Toyota Corolla Cross | 1,964 | 3.2% | + 3.9% | 7 | 12,220 | 2.5% | – 24.4% | 8 | 5 |
| 8 | Toyota Starlet | 1,573 | 2.6% | – 3.4% | 9 | 10,865 | 2.2% | – 5.0% | 10 | 9 |
| 9 | Hyundai Grand i10 | 1,526 | 2.5% | + 3.8% | 8 | 13,520 | 2.7% | + 5.8% | 7 | 7 |
| 10 | Toyota Starlet Cross | 1,467 | 2.4% | + 120.3% | 12 | 8,012 | 1.6% | + 8.7% | 14 | 13 |
| 11 | GWM Haval Jolion | 1,351 | 2.2% | + 11.2% | 11 | 11,332 | 2.3% | + 15.3% | 9 | 11 |
| 12 | Toyota Urban Cruiser | 1,328 | 2.2% | + 11.5% | 14 | 7,183 | 1.5% | + 6.4% | 18 | 14 |
| 13 | Suzuki Ertiga | 1,270 | 2.1% | + 66.0% | 10 | 8,682 | 1.8% | + 21.4% | 13 | 19 |
| 14 | Suzuki Fronx | 1,184 | 1.9% | + 12.3% | 13 | 10,213 | 2.1% | + 2.6% | 11 | 10 |
| 15 | VW Polo | 1,005 | 1.6% | + 27.4% | 16 | 7,345 | 1.5% | + 3.2% | 17 | 17 |
| 16 | Toyota Vitz | 949 | 1.5% | – 34.4% | 15 | 8,893 | 1.8% | + 34.1% | 12 | 16 |
| 17 | Omoda C5 | 936 | 1.5% | + 19.4% | 17 | 7,867 | 1.6% | + 44.6% | 15 | 21 |
| 18 | Toyota Fortuner | 908 | 1.5% | + 7.8% | 22 | 6,445 | 1.3% | – 5.9% | 21 | 20 |
| 19 | Kia Sonet | 838 | 1.4% | – 18.7% | 20 | 6,698 | 1.4% | – 14.6% | 19 | 12 |
| 20 | Jetour T2 | 757 | 1.2% | n/a | 18 | 7,426 | 1.5% | n/a | 16 | n/a |
| 21 | Toyota Hiace | 649 | 1.1% | + 9.8% | 24 | 5,650 | 1.1% | + 2.0% | 24 | 22 |
| 22 | Toyota Rumion | 642 | 1.0% | + 8.1% | 19 | 6,208 | 1.3% | + 30.3% | 23 | 27 |
| 23 | VW T-Cross | 596 | 1.0% | – 1.7% | 27 | 4,832 | 1.0% | – 4.0% | 27 | 24 |
| 24 | Jetour Dashing | 584 | 0.9% | + 12.5% | 35 | 3,742 | 0.8% | + 10.7% | 32 | 34 |
| 25 | Renault Triber | 578 | 0.9% | + 94.0% | 28 | 4,605 | 0.9% | + 60.9% | 28 | 37 |
| 26 | Mahindra XUV3X0 | 575 | 0.9% | – 4.3% | 23 | 6,382 | 1.3% | + 24.9% | 22 | 23 |
| 27 | Renault Kwid | 528 | 0.9% | – 21.1% | 37 | 3,800 | 0.8% | – 20.6% | 31 | 25 |
| 28 | Mahindra Scorpio Pik Up | 521 | 0.8% | – 30.5% | 25 | 6,474 | 1.3% | – 11.2% | 20 | 18 |
| 29 | GWM P-Series | 517 | 0.8% | + 12.9% | 26 | 5,288 | 1.1% | + 53.0% | 26 | 29 |
| 30 | Suzuki Baleno | 511 | 0.8% | + 6.9% | 34 | 3,733 | 0.8% | – 1.8% | 33 | 28 |
| 31 | Tata Tiago | 490 | 0.8% | new | 21 | 3,535 | 0.7% | new | 37 | – |
| 32 | Hyundai i20 | 479 | 0.8% | + 78.1% | 29 | 4,396 | 0.9% | + 51.7% | 29 | 38 |
| 33 | Nissan Magnite | 479 | 0.8% | – 52.7% | 31 | 5,586 | 1.1% | – 25.4% | 25 | 15 |
| 34 | Renault Kiger | 463 | 0.8% | + 39.5% | 38 | 3,416 | 0.7% | – 5.2% | 40 | 33 |
| 35 | Toyota Land Cruiser 70 | 452 | 0.7% | – 14.1% | 32 | 4,211 | 0.9% | – 9.8% | 30 | 26 |
| 36 | Jetour T1 | 441 | 0.7% | n/a | 39 | 3,726 | 0.8% | n/a | 34 | n/a |
| 37 | VW Amarok | 430 | 0.7% | + 9.7% | 40 | 3,634 | 0.7% | + 28.3% | 35 | 36 |
| 38 | BMW X3 | 425 | 0.7% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 39 | Jaecoo J5 | 410 | 0.7% | n/a | 46 | n/a | n/a | n/a | n/a | n/a |
| 40 | Ford Territory | 399 | 0.6% | + 8.4% | 33 | 3,586 | 0.7% | + 43.4% | 36 | 39 |
| 41 | Chery Tiggo 7 | 392 | 0.6% | + 19.5% | 48 | 3,210 | 0.7% | – 0.2% | 41 | 35 |
| 42 | GWM Haval H6 | 385 | 0.6% | – 22.4% | 43 | 3,468 | 0.7% | + 1.7% | 39 | 31 |
| 43 | Suzuki DZire | 370 | 0.6% | n/a | 45 | n/a | n/a | n/a | n/a | n/a |
| 44 | Hyundai Exter | 362 | 0.6% | + 2.0% | 30 | 3,493 | 0.7% | – 5.0% | 38 | 32 |
| 45 | Kia Seltos | 352 | 0.6% | n/a | 36 | n/a | n/a | n/a | n/a | n/a |
| 46 | Citroen C3 | 321 | 0.5% | – 25.3% | 49 | n/a | n/a | n/a | n/a | n/a |
| 47 | Suzuki Across | 305 | 0.5% | n/a | 44 | n/a | n/a | n/a | n/a | n/a |
| 48 | Toyota RAV4 | 290 | 0.5% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 49 | Suzuki S-Presso | 280 | 0.5% | – 8.2% | 42 | 2,631 | 0.5% | – 0.8% | 42 | 40 |
| 50 | Toyota Land Cruiser FJ | 278 | 0.5% | new | n/a | n/a | n/a | new | n/a | – |
Source: NAAMSA